To these views, ou Tongguo gives object stoutly. "Tell substantially, we this business is very healthy now, a bit problem also is done not have " , europe says, "We are now in process of rest and reorganization. Like fight, attack downhill head first, next army nap, assault again next hilltop " . He says even, to the end of the year, ITAT will begin to issue set up shop one round.

Regretful is, the story is not so simple.

"Perfect shop " ?

Must admit, of ITAT magical rise abruptly, result from it to pattern of retail trade trade bizarre transform. It those to commercial pattern generalize simply -- " 0 payment for goods, 0 hire, 0 inventory " -- look be like bizarre, be in at least however this holds water on each case.

Above all, ITAT acquired a series of brands with all sorts of means (the Hong Kong company that it bought two to master a large number of brands 2003: Group of French international brand and European dress group) , subsequently, it finds those overproduction, pay again do not have market " cost entering the arena " medium or small dress acting shop, in order to stick the inventory that the means of the card digests the other side, provide free sales medium of communication for the other side, of course, trading chip is " 0 payment for goods " . In the meantime, ITAT is located in relatively obscure landed property business to talk things over with what own a large number of unused property, change a large number of 0 stall that peddle to a lot of Xiaoshang is belonged to originally below entire package, when entering, also ask " 0 hire " , just assume water charge of electricity by property even.

After product sale goes out, ITAT is met according to sale, pay to the supplier 58% deduct a point to the sale of 62% , rent square turn over to the higher authorities to property 10% to of 15% deduct a point. "I the goodness evolution that this mode is the Chinese nation comes, it is the hill on you chops bavin, I cook, he carries water, everybody having a meal eats. " Ou Tongguo says.

The problem is: Why does industrial fluctuation swim to be willing to cooperate with ITAT?

Should say, enter from 1979 travel, profess " special to each link of garment industry understanding " Ou Tongguo tackled a few basic problems: Besides brand, free channel, or the relatively long-term to property business cooperation that rent, he still can offer pair of its fluctuation to swim a few more important things, cash flows.

In ITAT before start business of the first store, it developed to involve the IT system of the content such as financial, sale, human affairs. Such, property just serves as outside person with the supplier, can enjoy inside information, inquire sale at any time for instance. And, ITAT comparatives in knot money side fervent: General half month writtens guarantee, encounter capital generous situation, manufacturer can apply for a week to written guarantee even.

Flourish of Zhongshan city sanded brook rises one of many 1000 suppliers that make the garment become ITAT accordingly namely. "Over other distributors, we do not know our goods sells how. And the price of ITAT is transparent, how much is deciding " , its are in charge of person.
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